CREATIVE
PORTFOLIO
Hi! I’m Nynke, an Amsterdam based creative with a passion for creative storytelling with a social-first mindset. Big or small, I focus on work that feels human and truly resonates.
NYNKE DRIESSEN
Creative
CREATIVE
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CONCEPTING
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SOCIAL STRATEGIES
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ART DIRECTION
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INFLUENCER COLLABS
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CREATIVE // CONCEPTING // SOCIAL STRATEGIES // ART DIRECTION // INFLUENCER COLLABS //
Reach: 46.1K views
Latest Projects
HEINEKEN GLOBAL
Social creative
For almost 1,5 years I have been shaping content for Heineken’s global social accounts. This included creating social first concepts with existing materials as well as shooting our own and working with creators and partnerships.
One highlight: the Fabrizio Romano x Max Verstappen campaign reached more than 15M views in total. We even won the 𝐏𝐥𝐚𝐭𝐢𝐧𝐮𝐦 𝐖𝐢𝐧𝐧𝐞𝐫 at Muse Awards for the Best Social Media Campaign 2025!
Together with my creative partner, we found the sweet spot between two legends, connecting Transfer Deadline Day with the F1 race in Monza. We created the most-viewed video on Heineken’s Instagram account.
Reach: 46.1K views
NIVEA & NIVEA MEN
Social creative
Reach: 213K views
Total organic reach: 15M+ views
NIVEA is one of my most special projects I’ve done so far. Together with the Creative Director I conceptualized two social campaigns totaling 48 videos, all produced in just 10 days with a team of 10 creators in Malaga. From concept to post-production, I was responsible for making sure everything landed exactly how we envisioned.
For NIVEA MEN, I was responsible for concepting and creating content across TikTok and Instagram. This included content in partnership with Real Madrid.
Jup, that’s me. You could also hire me as an ✨interpretive dance performer ✨. Reach: 1.2M views.
Campaign results:
1.051.000+ Organic reach
46.500+ engagements.
WEEK ZONDER VLEES EN ZUIVEL
Social strategist // Creative lead
For week without meat and dairy we received the following briefing: How do we get more people to go without meat and dairy for a week? No need to do it perfectly, but bringing awareness amongst them.
We made it visible, fun, and relatable. Starting with young people who influence their friends and family.
We asked Russo & Juwls to create a song without using the words "meat" or "dairy". This song was rolled out throughout the entire campaign and we collaborated with creators resonating with the younger audience to create awareness for this campaign.
For this project, I took on the role of both creative strategist and creative lead from A to Z, we created this valueble social campaign together an amazing team!
